Reigning Champ is pleased to present the most recent collaboration with esteemed headwear manufacturer, New Era Cap Company, shot on location at the Los Angeles Memorial Coliseum.

This Fall Winter 2017 Sea To Sky collection has taken an innovative approach to modern athletic wear through the use of specialized construction techniques and performance materials.

Introducing the Reigning Champ x adidas Athletics PureBOOST, a versatile city runner featuring a circular knit upper and responsive boost™ midsole.

Introducing the latest collection from adidas Athletics and Reigning Champ, featuring Dallas Cowboy’s quarterback Dak Prescott.

Introducing a new lineup of premium athletic wear for Fall/Winter 2017.