PRIVACY POLICY
This Privacy Policy was last updated on: July 9th, 2025
Your privacy is important to CYC Design Corporation ("Reigning Champ", "we", "us" or "our"). This Privacy Policy describes how Reigning Champ handles personal information that we collect through:
· our websites, and other digital properties that link to this Privacy Policy;
· our brick-and-mortar retail stores;
· orders that we fulfill for our partners;
· our surveys and other consumer research activities;
· our promotions, sweepstakes, and contests;
· our marketing activities, including when you sign up for our newsletters;
· our client support team, which may be online, by telephone or SMS or in person; and
· our social media accounts.
We refer to our activities described above collectively as the "Services".
Your Consent
When you provide Reigning Champ with your personal information, you consent to Reigning Champ’s collection, use, disclosure, and retention of your information (“processing”) in accordance with this Privacy Policy and as otherwise permitted by law. If you disagree with anything in this Privacy Policy, do not provide us with your personal information.
Table of Contents
1. Personal Information Reigning Champ Collects
2. Cookies and Similar Technologies
3. How Reigning Champ Uses Your Personal Information
4. How Reigning Champ Shares Your Personal Information
5. Your Choices
6. Social Networking, Other Sites and Services
7. Retention, Location and Security of Your Personal Information
8. Cross-Jurisdictional Data Transfers
11. Employment
12. Changes to this Privacy Policy
13. Contacting Reigning Champ’s Privacy Compliance Officer
1. Personal Information Reigning Champ Collects
Information You Provide to Us.
Personal information you may provide to us through the Services or otherwise includes:
· Contact Data, such as your first and last name, email address, billing and mailing addresses, and phone number when you purchase products or services from us (including at a Reigning Champ retail store or through a Reigning Champ website), contact us, including by phone, email or text or when you create an online account with us.
· Profile Data, such as your username and password that you set to establish an online account with us, age, saved items in your cart, links to your profiles on various third-party sites, interests, preferences, and information about your participation in our events, promotions, sweepstakes, contests, or surveys.
· Communications that we exchange or you share or publish, including when you communicate with us with questions, feedback, or otherwise, including through our client support team, online chat services, and on social media, such as through direct messages or public posts. We may record our conversations, including telephone conversations. When you call us, we may use machine learning tools to help us understand if your experience is positive or not. Any communications through our online chat services, SMS or telephone may be also monitored or recorded for quality assurance and other purposes as described in this Privacy Policy. Please do not use our online chat services or have telephone conversations with us if you do not want us to monitor or record those communications.
· Research Data that you provide when you agree to participate in our surveys or research activities, such as your survey responses, profession, interviews, workshops, and audio and/or video that we record about you or captures of your device’s screen in relation to such surveys and research activities.
· Payments and Transactional Data, such as the information needed to complete your orders on or through the Services (including name, credit card information, bank account number, billing and shipping information), and your purchase history. If you request a tax exemption that requires us to obtain proof of your entitlement, we may obtain a copy of that proof of entitlement, which may include your identification, photograph and signature.
· Marketing Data, such as your preferences for receiving communications about our products, services, events, promotions and newsletters and similar messages, and details about how you engage with our communications.
· Job Application Data, such as professional credentials and skills, educational and work history, LinkedIn profile page, personal website, authorization to work in Canada, immigration status, criminal history, and other information that may be included on a resume or curriculum vitae as well as in a cover letter. This may also include diversity information that you voluntarily provide.
· Other Information that we may collect which is not specifically listed here which we will use as described in this Privacy Policy or as otherwise disclosed at the time of collection.
Third-Party Sources. We may combine personal information we receive from you with personal information we obtain from other sources, such as:
· Public Sources, such as social media platforms, publications, and news sites.
· Business and Marketing Partners, such as marketplaces including Instagram, joint marketing partners, event co-sponsors, influencers, promoters who participate in our affiliate marketing programs, and partners that enhance the consumer experience based on your interactions with Reigning Champ and other brands.
· Users of the Services, who can purchase products or services (including gift cards) for others, share a product or article with others, refer a friend, or otherwise share contact information of others with us.
· Third-Party Platforms, such as Shopify, that you use and choose to connect to the Service. This data may include your username, profile picture and other information associated with your account on that third-party service that is made available to us based on your account settings on that service.
Automatic Data Collection. We, our service providers, and our business partners, such as Meta Platforms, Inc. and Tik Tok Inc. (US), may use Cookies and Similar Technologies to automatically log information about you, your computer or mobile device, and your activity over time on our websites and other sites and online services, such as:
· Device Data, such as your computer or mobile device operating system type and version number, manufacturer and model, browser type, screen resolution, IP address, unique identifiers, the website you visited before browsing to our website, and general location information such as city, province or geographic area.
· Online Activity Data, such as pages or screens you viewed, how long you spent on a page or screen, navigation paths between pages or screens, information about your activity on a page or screen, information or content you submit or share using our chat feature or during a call with us, access times, and duration of access. We and our service providers may collect this data in the form of ‘session replays’ (also known as session recordings), which recreate your interactions with our website.
· Security Camera Footage and Photos from our stores and offices.
Information About Others. We may also collect information about you from others who know you, like your family or friends, such as when they want to ship a product (including gift cards) to your address. For example, to send the package, we’d need them to tell us your name, email, mailing and shipping addresses. We may also collect information about you from family or friends if they send you a link to a product or article on the Reigning Champ website. If you provide us with information about your family or friends, please make sure you have their consent to and remind them to review our Privacy Policy which describes how we use their information.
2. Cookies and Similar Technologies
Reigning Champ's websites, online services, email messages, and advertisements may use "cookies" and other similar technologies, such as web beacons, pixel or gif tags, and action tags. Those technologies collect information that assists Reigning Champ to improve products and services, is used for advertising, facilitates customer communications and improves the shopping experience.
For example, Reigning Champ may use information collected through cookies and similar technologies to recognize the user of Reigning Champ’s websites and supplement our profile for that user, determine a user's general location to tailor the website content to that user's location, track use of the websites, offer personalized web page content, information and advertisements, and otherwise facilitate and improve the website experience. You may choose to decline or disable cookies if your web browser permits, but doing so may affect your ability to access or use certain features of Reigning Champ’s websites. For more information on how to disable cookies, see Section 5 below.
Reigning Champ may use web beacons, pixel or gif tags, and action tags to confirm that email messages have been delivered and opened. You may opt-out of receiving emails in accordance with this Privacy Policy.
We also use chat technologies to operate chat features on the Services that you can use to communicate with us. We and third parties may access and use information described in this Automatic Data Collection section, and other personal information you share through online chats, for the purposes described in this Privacy Policy.
We also use session-replay technologies, such as those provided by Microsoft Clarity that employ software code to record users’ interactions with the Services in a manner that allows us to watch video replays of those user sessions. The replays include users’ clicks, mobile app touches, mouse movements, scrolls and keystrokes/key touches during those sessions. These replays help us diagnose usability problems and identify areas for improvement. You can learn more about Microsoft Clarity at https://clarity.microsoft.com/ and https://privacy.microsoft.com/en-us/privacystatement, and you can opt-out of session recording by Microsoft Clarity by following the instructions found at https://docs.microsoft.com/en-us/clarity/faq.
3. How Reigning Champ Uses Your Personal Information
We use your personal information for the following purposes or as otherwise described at the time we collect it.
To Provide Services. We use your personal information to:
· provide and operate the Services and our business, including our affiliate marketing program;
· evaluate and enter into a business relationship with you, including for you to provide us with services related to our business;
· improve the Services and our business, including in response to trends, patterns, feedback, and sentiments expressed on social media or directly to us;
· establish and maintain your user profile on the Services, including tracking your orders, purchase history, and shipments and sending you reminders of items left in your shopping cart;
· verify the types of taxes to apply to your purchases;
· remember devices from which you have previously logged in;
· communicate with you about the Services, including by sending announcements, updates, security alerts, and support and administrative messages;
· understand your needs and interests, and personalize your experience with the Services and our communications such as by using your location information to determine your language preferences or display accurate date and time information; and
· provide support for the Services, respond to your requests, questions and feedback, including through the Reigning Champ client support team and chat services, evaluate your satisfaction with the Services and to otherwise administer our relationship with you (i.e. for the purpose of service provision as well as to improve our services as further explained below); and
· fulfill a purpose with your consent.
We may combine your personal information collected through various sources, including information collected at Reigning Champ’s retail stores and through Reigning Champ’s websites, and information obtained from other sources such as to enhance and personalize your shopping experience on our websites and to facilitate product returns. We may also use providers that use artificial intelligence or machine learning to analyze the data.
Research and Development. We may use your personal information for research and development purposes, including to analyze and improve the Services and our business. As part of these activities, we may create aggregated, de-identified or anonymized data from personal information we collect. We make personal information into de-identified or anonymized data by removing information that makes the data personally identifiable to you. We may use this de-identified or anonymized data and share it with third parties for our lawful business purposes, including to analyze and improve the Services and promote our business. For example, if we learn that most users use mobile devices, we might wish to expand on that feature.
Marketing and Advertising. We and our third-party advertising partners may collect and use your personal information for marketing and advertising purposes.
· Direct Marketing. We may send you Reigning Champ-related or other direct marketing communications as permitted by law. You may opt-out of our marketing communications as described in the Opt-Out of Marketing Communications section.
· Interest-Based Advertising. We may contract with third-party advertising and social media companies, such as Meta Platforms, Inc., Google LLC, and Tik Tok Inc. (US), to display ads on the Service and other online services. These companies may use cookies and similar technologies to collect information about you (including the device data, online activity data and/or coarse geolocation data described above) and your interaction over time across the Service, other online services, and with our communications, and use that information to serve ads that they think will interest you. This is called interest-based advertising. When we collect information from you for this type of advertising, we may convert certain information, like email addresses or phone numbers, into identifiers used for advertising purposes. We may also share information about our users with these companies to facilitate interest-based advertising to those or similar users on other online platforms. You can learn more about your choices for limiting interest-based advertising in the Advertising Choices section below.
Manage Recruiting and Process Employment Applications. We may use personal information, such as information submitted to us in a job application, to facilitate our recruitment activities and process employment applications, such as by evaluating a job candidate for an employment activity, and monitoring recruitment statistics.
Compliance and Protection. We may use your personal information to:
· comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities;
· protect our, your or others’ rights, privacy, safety, security or property (including by making and defending legal claims and security monitoring in our stores that involves video recording);
· audit our internal processes for compliance with legal and contractual requirements and internal policies;
· enforce the terms and conditions that govern the Services including our Terms of Service, and other legal terms and policies; and
· prevent, identify, investigate and deter fraudulent, harmful, unauthorized, unethical or illegal activity, including cyberattacks and identity theft.
In addition to the above, (1) applicable laws may require or permit that we process your personal information for specified purposes; this Privacy Policy should not be read as limiting our right to do so; and (2) we may use information that has been de-identified to the extent permitted by applicable law.
4. How Reigning Champ Shares Your Personal Information
We may share your personal information with the following parties and as otherwise described in this Privacy Policy or at the time of collection:
Affiliates. Our corporate affiliates for the provision of our products and Services consistent with this Privacy Policy.
Suppliers and Service Providers. Companies and individuals that provide services on our behalf or help us operate the Services or our business (such as IT, hosting, payment processing services, customer relationship management and support, chat and call services, print and mail fulfillment, order fulfillment and shipping, data/document storage and management, email delivery, marketing, analytics, fraud detection, event management services, promotions, sweepstakes, contests and surveys).
Financial Services Companies. Companies that check your credit and offer financing for your purchases if you choose to use them. These companies may use your information in accordance with their privacy policy.
Payment Processors. Any payment card information you use to make a purchase on the Service is collected and processed directly by our payment processors. These payment processors may use your payment data in accordance with their privacy policies.
Advertising Partners. We may share your personal information with third-party advertising companies for the interest-based advertising purposes described above.
Professional Advisors. Professional advisors, such as lawyers, accountants, auditors, bankers and insurers, where necessary in the course of the professional services that they render to us.
Authorities and Others. Law enforcement, government authorities, courts, and private parties, as we believe in good faith to be necessary or appropriate for the compliance and protection purposes described above.
Business Transferees. Relevant participants in business transactions (or potential transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale or other disposition of all or any portion of the business or assets of, or equity interests in, Reigning Champ or our affiliates (including, in connection with a bankruptcy or similar proceedings).
Business and Marketing Partners. Third parties with whom we co-sponsor events or promotions, with whom we jointly offer products or services (including influencers and promoters who participate in our affiliate marketing programs), whose products or services may be of interest to you, or whose tools are integrated into our Services and enhance the consumer experience based on past consumer activity.
Third-Party Platforms. If you choose to log into the Service with, or otherwise link your Service account to, a third party platform such as Shopify, we may share your personal information with that third-party service. The third party’s use of the shared information will be governed by its privacy policy and the settings associated with your account with the third-party service.
Other users and the public. You can choose to make some of your profile information visible to the public. Information visible to the public can be collected and used by them, including being cached, copied, screen captured or stored elsewhere (e.g., search engines). We are not responsible for any such use of such information.
5. Your Choices
You have the following choices with respect to your personal information.
Exercise Your Privacy Rights. As described in Section 9 below, you may ask to access, update or delete your personal information that Reigning Champ has, subject to some limitations. We encourage you to review and update information in your account before making request
Access or Update Your Information. If you have registered for an account with us, you may review and update certain account information by logging into the account.
Opt-Out of Marketing Communications. You may opt-out of marketing-related messages by using the applicable self-service unsubscribe procedure (for example, by clicking an unsubscribe link in an email, replying STOP to the telephone number from which text messages are being sent or adjusting your website user account preferences), or by contacting us at support@reigningchamp.com or at 1-833-375-7294. From time to time, Reigning Champ may use your personal information to communicate with you regarding important matters, such as information about your purchases or updates to Reigning Champ’s Privacy Policy or the Terms of Service that govern Reigning Champ’s websites. Because that information is important, you may not opt-out of receiving these communications.
Cookies. Most browsers let you remove and/or stop accepting cookies from the websites you visit. To do this, follow the instructions in your browser’s settings. Many browsers accept cookies by default until you change your settings. If you do not accept cookies, however, you may not be able to use all functionality of the Services and it may not work properly. For more information about cookies, including how to see what cookies have been set on your browser and how to manage and delete them, visit https://allaboutcookies.org/. We use Google Analytics, including the Google signals feature, to help us understand user activity and patterns on the sites. You can learn more about Google Analytics cookiesat https://developers.google.com/analytics/resources/concepts/gaConceptsCookies and about how Google collects and processes your data at https://policies.google.com/technologies/partner-sites. . You can prevent the use of Google Analytics relating to your use of our sites by downloading and installing a browser plugin available at https://tools.google.com/dlpage/gaoptout?hl=en.
Local Storage. You may be able to limit use of HTML5 cookies in your browser settings. Unlike other cookies, Flash-based local storage cannot be removed or rejected via your browser settings, but you can adjust the settings of your Flash player to block it. Blocking Flash storage may impede the functionality of Flash applications, including those employed by the Service. For more information on Flash local storage visit https://www.adobe.com/products/flashplayer/end-of-life.html.
Advertising Choices. You can limit use of your information for interest-based advertising by:
· Browser Settings. Blocking third-party cookies in your browser settings.
· Privacy Browsers/Plug-Ins. By using privacy browsers or ad-blocking browser plug-ins that let you block tracking technologies.
· Platform Settings. Google and Facebook offer opt-out features that let you opt-out of use of your information for interest-based advertising:
o Google: https://adssettings.google.com/
o Facebook: https://www.facebook.com/about/ads
o TikTok: https://www.tiktok.com/privacy/ads-and-your-data/
· Ad Industry Tools. Opting out of interest-based ads from companies participating in the following industry opt-out programs:
o Network Advertising Initiative: https://thenai.org/opt-out/
o Digital Advertising Alliance (DAA):
§ You may visit the DAA Webchoices tool at www.aboutads.info to learn more about interest-based advertising and how to opt out of this advertising on websites by companies participating in the DAA self-regulatory program.
§ AppChoices mobile app, available at https://youradchoices.com/appchoices, which will allow you to opt-out of interest-based ads in mobile apps served by participating members of the Digital Advertising Alliance.
§ If you delete your cookies or use a different browser or mobile device, you may need to renew your opt-out choices exercised through the DAA tool(s). Note that electing to opt out will not stop advertising from appearing in your browser or applications. It may make the ads you see less relevant to your interests.
· Mobile Settings. Using your mobile device settings to limit use of the advertising ID associated with your mobile device for interest-based advertising purposes.
Declining to Provide Information. We need to collect personal information to provide certain services, such as your address to ship a product. If you do not provide the information requested, we may not be able to provide those services.
Declining to Use Our Online Chat Services. Any communications through our online chat services may be monitored or recorded for quality assurance and other purposes as described in this Privacy Policy. Please do not use our online chat services if you do not want us to monitor or record those communications.
Third-Party Platforms. If you choose to connect to the Service through a third party platform such as Shopify, you may be able to use your settings in your account with that platform to limit the information we receive from it. If you revoke our ability to access information from a third-party platform, that choice will not apply to information that we have already received from that third party.
Please note that we also may work with companies that offer their own opt-out mechanisms or do not participate in the opt-out mechanisms described above. We do not control those mechanisms and even after using these opt-out mechanisms, you may receive interest-based advertising from other companies.
6. Social Networking, Other Sites and Services
When you use certain aspects of Reigning Champ’s websites or other services, or post information to other social networking sites, for example, there may be links to Reigning Champ’s Facebook or Twitter pages or you may be able to "like" a product on your Facebook account or "pin" a product on your Pinterest account, the information that you post or share in connection with these third-party sites is visible to other persons and can be read, collected, used, and disclosed by other persons, including to send unsolicited messages. In such cases, you will be leaving Reigning Champ’s website and going to the third party's website. These links are not an endorsement of, or representation that we are affiliated with, any third party. In addition, our content may be included on web pages or in mobile applications or other online services that are not associated with us. Any information you provide or post to such third-party social-networking sites and other sites is governed by their own privacy policies, which you may read on the applicable site. You are solely responsible for the information that you choose to post or share in those situations. Reigning Champ has no control over, or responsibility or liability for the use, disclosure, and retention of the information that you disclose in those situations, and the use, disclosure, and retention of the disclosed information is not subject to this Privacy Policy. Please be careful when disclosing your information in those situations.
7. Retention, Location and Security of Your Personal Information
Reigning Champ retains your personal information for the period necessary to fulfill the purposes outlined in this Privacy Policy, or such longer retention period as may be required or permitted by any applicable law.
Reigning Champ employs reasonable safeguards - including administrative, technical and physical measures - appropriate to the sensitivity of the personal information in its possession or under its control in order to protect that information from unauthorized access, collection, use, disclosure, disposal, or similar risks. While Reigning Champ uses reasonable efforts to protect your information, no method of transmission over the Internet, or method of electronic storage, is 100% secure, and therefore, Reigning Champ cannot guarantee absolute security of your personal information.
When the personal information collected is no longer required by us, the necessary procedures for destroying, deleting, erasing, or converting it into an anonymous form are applied.
8. Cross-Jurisdictional Data Transfers
We are a Canadian company and your information submitted by you through our websites is collected and maintained in the United States, Canada and other countries, regardless of the geographic location or country where the information originated.
By providing us with your personal information, you acknowledge and agree that such personal information may be transferred to other jurisdictions for processing and storage, where laws regarding the protection of personal information may be less stringent than the laws in your jurisdiction. If you do not consent to your information being collected and maintained in the United States, Canada and other countries, then you should not enter such information through our websites.
Further, such personal information may be accessible to law enforcement, national security authorities, and the courts of such jurisdictions in accordance with applicable law.
Reigning Champ offers a website targeted to Canada and to the United States. If you access either site from any other country, it may not be suitable or appropriate and may not comply with your local laws (such as laws relating to default cookie settings).
9. Individual Privacy Rights
Subject to applicable exemptions and to the extent permitted by applicable law, you may have the following rights in relation to the personal information we hold about you. When you exercise those rights, we may request specific information from you to help us confirm your identity. We may refuse a request to access or correct if we believe the change is prohibited or not required by law or cause the information to be incorrect. In cases of a refusal, we will provide you an explanation of the reasons for the refusal.
a) Right of access
You can request us in writing to confirm whether we hold personal information relating to you. If yes, you have the right to receive a general account of our processing of such personal information and to request access to your personal information, subject to applicable laws and the provisions of this Privacy Policy. A reasonable fee may be levied if you request the transcription, reproduction or transmission of such information and you will have to provide information or documentation to verify your identity. We will inform you of the approximate cost before proceeding to respond to your request. You may also request that we communicate the personal information that we have collected from you to any person or organization that is authorized by law to collect such information.
Your rights to access your personal information are not absolute. Access can be denied for several different reasons under applicable legislation.
b) Right to rectification / correction
If we hold personal information about you and you believe that it is not accurate, complete and up-to-date, you can request to have it rectified by contacting Reigning Champ’s Privacy Compliance Officer. You can help us maintain the accuracy and completeness of your information (including your Reigning Champ website account information) by notifying us of any changes to your information. You may update your Reigning Champ website account information through our websites or at a retail location.
If we discover that information is not accurate, complete and up-to-date, we will take reasonable steps to rectify it. We will also send any information that has been amended, where appropriate, to any third parties that have access to the information. If we refuse a request to rectify information, we will provide reasons to you.
c) Your right to withdraw consent
To the extent we rely on your implicit or explicit consent as our legal basis for processing your personal information, you have the right to withdraw that consent at any time by contacting Reigning Champ’s Privacy Compliance Officer. However, this will not affect the lawfulness of any processing carried out before you withdrew your consent. Please note that if you withdraw your consent we may not be able to provide you with a particular product or service.
10. Children’s Privacy
Reigning Champ does not knowingly collect personal information from children who are under 14 years of age without the consent of their legal guardian. Please immediately contact Reigning Champ’s Privacy Compliance Officer at one of the addresses noted below under Contacting Reigning Champ’s Privacy Compliance Officer if you believe that Reigning Champ has unintentionally collected personal information from a child under 14 years of age without the consent of their legal guardian. If Reigning Champ learns that it has inadvertently collected personal information from a child under 14 years of age without the consent of their legal guardian, Reigning Champ will use reasonable efforts to delete that information from its systems (except to the extent that retention of the personal information is required or permitted by applicable law).
11. Employment
Reigning Champ may use and disclose your personal information to administer and process your application for employment with Reigning Champ and related matters. If we hire you, this personal information will be used, disclosed and retained in accordance with our Employee Privacy Policy.
12. Changes to this Privacy Policy
Reigning Champ may change this Privacy Policy from time to time by publishing a revised version. In some cases, we may also provide notification of changes in another way that we believe is reasonably likely to reach you, such as via email or another manner through the Service. Any modifications to this Privacy Policy will be effective upon our posting the modified version (or as otherwise indicated at the time of posting). In all cases, your continued use of the Services after the posting of any modified Privacy Policy indicates your acceptance of the modified Privacy Policy.
13. Contacting Reigning Champ’s Privacy Compliance Officer
If you have any comments or questions about this Privacy Policy, or wish to exercise any of your rights pertaining to personal information, please contact Reigning Champ’s Privacy Compliance Officer by mail or email at:
Reigning Champ
611 Alexander Street
Vancouver, BC Canada V6A 1E1
Attn: Privacy Compliance Officer
email: privacy@reigningchamp.com